Our World Level 6 Reader: Advertising Techniques: Do You Buy It?

Advertisements are all around us. They are on television, on billboards, in magazines, and online. Many advertisements are designed to appeal to kids. Read about some of the techniques that advertisers use to try to convince you to buy their products.

Our World is a six-level primary series in British English that uses fun and fascinating National Geographic content, with stunning images and video, to give young learners the essential English language, skills, and knowledge they need to understand their world.

• National Geographic video inspires and motivates young learners
• Our World Readers encourage reading for fun, and bring storytelling into your classroom
• Free online activities and support are available for teachers and learners at myNGconnect.com

54 Readers

• 9 full-colour readers per level (1 per unit)
• The readers include fairytales, legends, myths, original fiction and nonfiction that relate to the theme of the unit
• Each reader recycles vocabulary and language structures taught in the Student's Book
• The readers feature on the storytelling segment of the Classroom DVD