Places

Places

EnglishPaperback / softbackPrint on demand
Anholt Simon
Palgrave Macmillan
EAN: 9781349316281
Print on demand
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Detailed information

Place branding is happening. A new field of practice and study is in existence and whatever we choose to call it there can no longer be any doubt that it is with us. This collection of intuitive and well-reserached articles examines how places and regions see themselves, and how they reflect this in their branding.
EAN 9781349316281
ISBN 1349316288
Binding Paperback / softback
Publisher Palgrave Macmillan
Publication date November 18, 2009
Pages 168
Language English
Dimensions 235 x 155
Country United Kingdom
Authors Anholt Simon
Illustrations IX, 168 p.
Edition 1st ed. 2010
Manufacturer information
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