Markenmanagement im Handel

Markenmanagement im Handel

GermanPaperback / softbackPrint on demand
Ahlert Dieter
Springer, Berlin
EAN: 9783322869340
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Detailed information

Das erste wirklich umfassende Buch zum Markenmangement im Handel.
EAN 9783322869340
ISBN 3322869342
Binding Paperback / softback
Publisher Springer, Berlin
Publication date April 6, 2012
Pages 231
Language German
Dimensions 244 x 170
Country Germany
Readership Professional & Scholarly
Authors Ahlert Dieter; Kenning, Peter; Schneider Dirk
Illustrations XII, 231 S.
Edition Softcover reprint of the original 1st ed. 2000
Manufacturer information
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