Consumer Behaviour

Consumer Behaviour

EnglishPaperback / softbackPrint on demand
O'Shaughnessy John
Bloomsbury Publishing PLC
EAN: 9781137003768
Print on demand
Delivery on Monday, 17. of August 2026
CZK 1,204
Common price CZK 1,338
Discount 10%
pc
Do you want this product today?
Megabooks Praha Korunní
not available
Librairie Francophone Praha Štěpánská
not available
Megabooks Ostrava
not available
Megabooks Olomouc
not available
Megabooks Plzeň
not available
Megabooks Brno
not available
Megabooks Hradec Králové
not available
Megabooks České Budějovice
not available
Megabooks Liberec
not available

Detailed information

A high level textbook discussing different perspectives in consumer behaviour. Drawing on real life case studies, this book enables students to critically approach and evaluate behavioural concepts.
EAN 9781137003768
ISBN 1137003766
Binding Paperback / softback
Publisher Bloomsbury Publishing PLC
Publication date December 4, 2012
Pages 536
Language English
Dimensions 234 x 156
Country United Kingdom
Readership Tertiary Education
Authors O'Shaughnessy John
Illustrations w. 2 b/w tables, 9 b/w line drawings
Manufacturer information
The manufacturer's contact information can be found here.